We’re a proactive consulting firm focused on turning data into quantifiable information and insights, driving recommended actions for Asia Pacific based companies.
Quali5 was started in 2009 by former employees of one of the largest IT organisations who have over 25 years of worldwide experience in strategic marketing, consulting, marketing operations management, product management, business planning and channel development.
There is a specific need in the industry for marketing operations support which includes and is not limited to business research, marketing campaign measurement, performance metrics management, customer intelligence and other metrics that can make the difference to a mid to large sized enterprise.
Our core services include
- Sales & Marketing Charter Alignment
- Biz Planning – Marketing Audits, Customer & Competitor Intel.
- Metrics – R.O.M.I, N.P.S, Customer Profitability, Key Sales Metrics
- Go-to Market Strategies – Chl Mapping, Call Center, Sales Enablement
- Marketing Tactics – Customer Touch points, Buying Process Acceleration
- Sales Tactics – Customer Management (Retain, Acquire, Develop)
- Processes – Funnel Management, CLM, Deal Nurturing, Marketing Improvement
- Organisational effectiveness – BSC, Strategy Maps, Governance
- Offshore Shared Services Functions – Strategy, Setup, Change Management
- Strategic Planning – Plan of Record, Stakeholder Management
Where we play
The Situation In many organizations there is a barrier between business and operational functions.
Solution Working with business executive Quali5 seeks to bridge the operational divide by focusing building people, processes and tools to focus on the information needed for business teams to operate effectively.